Legal
Privacy policy
Last updated: November 12, 2026
This Privacy Policy describes how LeadCallsDirect (“LeadCallsDirect,” “we,” “us,” or “our”) collects, uses, and shares personal information when you visit leadcallsdirect.com, submit a publisher application or contact form, subscribe to updates, use the chat widget, or place or send calls through our tracking numbers.
Additional information for specific audiences is available in our GDPR privacy notice (for individuals in the EEA, the UK, and Switzerland) and our CCPA / CPRA notice (for California residents).
Who we are
LeadCallsDirect, based in Italy, is the controller responsible for the personal information described in this policy. You can reach us through our contact form.
Information we collect
- Information you provide: name, company, email address, phone number, website, traffic-source descriptions, expected volume, verticals of interest, chat messages, and anything else you choose to include in a form or message.
- Technical information: when you submit a form, we record the IP address, the country derived from it, the browser user agent, and the submission time. Our hosting provider also processes standard request data needed to deliver and secure the site.
- Call information: when a call is placed to one of our tracking numbers, our call-tracking provider records details such as the calling number, date and time, duration, the number dialed, the caller’s approximate area derived from the number, keypad inputs, and, where enabled and disclosed, a call recording.
How we use information
- To review publisher applications and respond to inquiries and chat messages.
- To route, measure, and review calls, and to calculate publisher payouts.
- To operate, secure, and improve the website and our network, including fraud and abuse prevention.
- To send updates you have subscribed to. You can unsubscribe at any time.
- To meet legal, compliance, tax, and record-keeping obligations.
How we share information
We share information with service providers that help us run the business, such as website hosting and storage, email delivery, and call tracking, and only for those purposes. Calls are connected to the businesses running the relevant campaigns so that the caller’s request can be handled. We may also share information with professional advisors, or when required by law or to protect our rights. We do not sell personal information, and we do not share it for cross-context behavioral advertising.
Cookies and similar technologies
This website does not use advertising or analytics cookies. It uses only essential browser storage, such as a chat session identifier kept in local storage so your chat conversation can continue. If we add non-essential technologies in the future, we will update this policy and request consent where required.
Retention
We keep personal information only as long as needed for the purposes above. Retention periods are described in more detail in our GDPR notice.
Your rights and choices
Depending on where you live, you may have the right to access, correct, delete, or receive a copy of your personal information, to object to or restrict certain processing, and to withdraw consent. To make a request, use our contact form and select or mention “Privacy request.” We may need to verify your identity before acting on a request. See our GDPR notice and CCPA notice for details.
Security
We use reasonable administrative and technical safeguards, including encryption in transit on this website and access controls on stored records. No method of transmission or storage is completely secure.
Children
This website is intended for business users and is not directed to children under 16. We do not knowingly collect personal information from children.
International transfers
We are based in Italy and focus on U.S. campaigns, and some of our service providers are located in the United States. Where personal information is transferred outside the European Economic Area, we rely on appropriate safeguards as described in our GDPR notice.
Changes
We may update this policy from time to time. The “last updated” date above will change when a revised version is posted.
Contact
Questions about this policy or privacy requests can be sent through our contact form.